Sales and Detail Representatives
Marketing to Professionals: Under the Influence
Marketers should target the doctors who affect change in the medical community...
Date:
03/01/2006
, Publication:
Pharmaceutical Executive
, Author:
Susan Dorfman, Jerry Maynor
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=310981
Legal: Hey, Good Lookin': Sex Discrimination in Hiring Reps
What have the lawyers got cookin'? A new theory of sex discrimination...
Date:
03/01/2006
, Publication:
Pharmaceutical Executive
, Author:
James McDonald, Jr.
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=310972
Surround Sound Meetings
You only get one chance to make the right impression...
Date:
03/01/2006
, Publication:
Pharmaceutical Executive
, Author:
Barbara Orr, Gary Beresky
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=311449
Best Bang for the Buck
Seven simple tips to get the most out of your meeting budget.
Date:
03/01/2006
, Publication:
Pharmaceutical Executive
, Author:
Ronald J. Naples
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=311451
Marketing to Professionals: Streamlined Scheduling
Better scheduling of sales visits can increase doctors' receptivity to reps...
Date:
02/01/2006
, Publication:
Pharmaceutical Executive
, Author:
Stefania Nappi, Briscoe Rodgers
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=301759
Sales Management: The Wonders of Wireless
Reps can recover 30 minutes of downtime everyday with 24/7 connectivity to the Internet...
Date:
01/01/2006
, Publication:
Pharmaceutical Executive
, Author:
Peter Thompson
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=282488
Global Report: The UK's New Code of Conduct
New code of conduct in the United Kingdom goes further than PhRMA's...
Date:
01/01/2006
, Publication:
Pharmaceutical Executive
, Author:
Sarah Houlton
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=282479
Sales Force Survey
Base pay is up and incentives are easier to earn as pharma tries to hang onto top performers and attract new talent...
Date:
01/01/2006
, Publication:
Pharmaceutical Executive
, Author:
Bob Davenport, Carrie Fisher
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=282482
Inside DDMAC: A Conversation with Thomas Abrams
Despite heightened scrutiny from industry advocates and the beginnings of self-imposed regulation...
Date:
12/01/2005
, Publication:
Pharmaceutical Executive
, Author:
Grant Winter
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=256550
Marketing to Professionals: Detailing
Attention to Details: The detail piece is a powerful sales tool when utilized and tested properly.
Date:
11/01/2005
, Publication:
Pharmaceutical Executive
, Author:
Mike Luby
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=197799
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