Headlines:
Search for Healthcare Articles by

Radio


< Previous   Page 3 of 6   Next >
Search returned 52 items.
sort by:   Title | Author | Publication | Date

Betel nut-cancer link takes buzz out of tradition

Taiwan launches ad campaign warning of risk from chewing Asian fruit
http://www.msnbc.msn.com/id/19712368/

Culture Shock- The withdrawal of Vioxx signaled a sea change. Welcome to the Culture of Drug Safety

http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=442280

Toolkit: Good Tailoring

Does your marketing campaign reach the huddled masses of frustrated or illiterate consumers?
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=442276

Direct to Consumer: The Secret of My Success

Industry experts sound off on the methods behind an award-winning ad and how the next great DTC campaign will come about
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=442284

Plastic Surgery, Teenagers, and the Media

Reality television and teen magazines make it difficult for practitioners to restrict surgery on teens to what they truly need
http://www.plasticsurgeryproductsonline.com/issues/articles/2007-06_07.asp

Marketing to Professionals: The Advertorial Effect

A study suggests that advertorials are powerful marketing tools before and after a drug is approved
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=429157

Marketing to Professionals: The Advertorial Effect

A study suggests that advertorials are powerful marketing tools before and after a drug is approved
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=429157

The Secret

You have to advertise if you want people to know your brand
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=423205

Spend Trends 2007: Hang 10

DTC Hits Its First Decade
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=423215

Media Audit: Stop the Presses!

The media are becoming more negative and onesided when it comes to reporting industry news.
http://www.pharmexec.com/pharmexec/article/articleDetail.jsp?id=418778
< Previous   Page 3 of 6   Next >
Search returned 52 items.
Sponsored Links
Medical Marketing & Media is a monthly
to 14,000 healthcare marketing executives
www.medicalmarketingandmedia.com